What to Do When You See a Smoothie Franchise for Sale

What to Do When You See a Smoothie Franchise for Sale

Let’s say that you are a hardworking and ambitious businessperson and entrepreneur (granted, there’s a good chance that you are if you’re reading this article,). Now let’s say that you are doing some research, trying to find your next business opportunity and are looking for something in the emerging health and wellness industry. And in doing your research, you see a smoothie franchise for sale. What do you want to do? Well, you want to buy it, obviously. But why? And then what?

Opportunity

By finding a smoothie franchise for sale, you’ve possibly stumbled upon a great opportunity. Well, maybe. As we’ll discuss later, not all smoothie businesses are created equal. But a smoothie franchise for sale by an established brand and an honest franchisor can be a very lucrative opportunity. But why is that?

According to Statista.com, more than 80% of Americans reported that having healthy menu options influenced their eating decisions in 2016. Quick service restaurants (QSRs) are incredibly popular because they are fast and convenient. But, as Americans are becoming more and more health conscious, pizza and hamburger restaurants are becoming less and less appealing as everyday food options. But a smoothie franchise can offer healthy smoothies and juices that are every bit as quick, tasty, and, if anything, more convenient than traditional QSR foods.

Smoothie Franchises for Sale

Perhaps the biggest benefit, more than any other, of buying a franchise is buying into an already recognized brand. The value of positive brand recognition cannot be overstated. However, the more established brands, that serve classic QSR foods, have a bit of an issue. Their brands are recognized, globally in some cases, but everybody associates their food as being unhealthy, even as they offer more healthy menu items. On the other hand, with a smoothie franchise that is dedicated to improving and maintaining the health of its consumers, and is built around healthy choices, you don’t have this particular problem.

One problem you might have, though, is that there aren’t any smoothie franchises that have been around for 50 years. Smoothie franchises are still relatively young so you’ll have to keep that in mind when looking at potential franchisors. You want to buy a smoothie franchise from a business that has been around long enough to solidify a customer base and has proliferated at a steady and responsible pace.

Things to Keep in Mind

There are a few other things to keep in mind when you’re in the market for a smoothie franchise. For one, there’s location. Obviously, if you live in Galveston, Texas, and a smoothie business is only selling franchises in Tacoma, Washington, that won’t help you much. But more prudently, try to think of the best locations in a given area to open a smoothie franchise proactively, and discuss this with the franchisor for their opinion (and data). Lastly, any franchisor you choose to work with should be committed to both their customers’ health,and also to the health of their franchisees’ buisinesses.

Main Squeeze Juice Co.

Founded in 2016 and franchising since August of 2017, Main Squeeze Juice Co. is a New Orleans, Louisiana-based juice and smoothie bar franchise whose nutritionist-designed, superfood-inspired menu seeks to change the lives of those looking for a healthier and more convenient way of fulfilling their nutritional goals. With three locations currently open and operating, Main Squeeze Juice Co. has nearly 40 locations in development and plans to have several of those locations open by the end of the year. For more information, visit www.mainsqueezefranchise.comTo learn more, please contact us today.

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